In a word: bizarre!
Ben is a hard-working businessman, husband and father who may just be having a midlife crisis when he is sent to the mountains for a seminar. Because he arrives early, he decides to get some fresh air and go for a hike in the woods, but then he gets lost. He notices a path and begins following it and stumbles upon a campsite only to be chased away by some doberman-faced guys determined to kill him. Enter BIZARRO WORLD! The remainder of The Hike is a cross between a fairy tale, an adventure game and a drug-induced psychosis. Ben finds a witch who gives him magic beans, a man-eating giantess, a talking blue crab and a Spanish explorer on a century old expedition. His only way home is to stay on the path for years and years until he encounters the Producer.
Yes, this is a strange and oddly fun book, in The Hitchhiker's Guide to the Galaxy kind of way. You'll like it if you like weirdness and read it on the right day.